Review: The Nike+ FuelBand
A Step Towards The Future
By Brennan Hiro Williams
Have you ever wondered how much physical movement you perform during the course of a 24-hour period? Walking to work? Shooting hoops? Skating? Instructing the uninformed on how to Douglas?
Cue the FuelBand, a new product from Nike's Digital Sport sector that aims to promote activity and motivate users in their everyday lives. The wristband tracks user activity throughout the course of a day, and, with the help of Nike+ software, converts that data into visible, useful statistical representations.
I recently spent seven days with the FuelBand, experiencing Nike's intriguing new gadget firsthand. What I found was a product cool enough to fascinate the everyday futurist and useful enough to quiet (most of) the skeptics.
Check out the full review after the jump.
